In San Francisco, since your food is organic and/or locally sourced, so should be your perfume. Check out the Huffington Post’s list of SF local artisanal perfumes. They did miss two of my favorite Bay Area perfumers, Parfums DelRae and Laurie Stern’s Velvet and Sweet Pea.
SF perfumer Ineke has just released a brand new collection for Anthropologie, Floral Curiosities, inspired by Ineke’s fieldwork in her own garden. My favorite is Poet’s Jasmine.
Two relative new additions that are lovely: the Different Company’s sophisticated arsenal, Bachmakoff le parfum and Comme des Garçons and Hussein Chalayan’s cocreation Airborne, a kind of perfume autobiography for Chalayan.